Your reputation is one of your most powerful marketing tools. Turning happy patients into powerful marketing resources has never been more effective—or more essential. In today’s competitive landscape, social proof (like patient reviews) isn’t just a nice-to-have; it’s one of the most persuasive tools you can use to build trust and grow your practice.
At MD Internet Marketing, we’ve seen firsthand how well-crafted, authentic reviews can drive engagement, increase conversion rates, and help your aesthetic practice stand out. But it’s not just about getting more reviews—it’s about getting the right ones. Let’s explore how to use your current patients to build trust, increase credibility, and attract the right kind of attention to your practice. Working directly with solo physicians, we have helped them acquire 1000’s of 5-star Google Reviews using proven tools to make it easier than ever to stay on top of your online reputation, with less time and more confidence.
Why Patient Reviews Matter
Patients trust patients. In fact, prospective patients are more likely to book a consultation based on authentic, detailed reviews than on any paid ad. These testimonials act like modern-day word of mouth. They provide guidance, context, and reassurance to someone who may be nervous about taking that next step.
That’s why we help plastic surgeons use proven tools and automated systems to make review management smarter, faster, and easier—while protecting you from fake reviews and misinformation that could damage your reputation.
Getting 5-Star Feedback: Here’s How to Ask the Right Way
When you’re asking patients to leave a review, keep these helpful tips top of mind:
– Keep It The Whole Experience
Ask patients to share their genuine experience. Encourage them to talk about what they felt, saw, and appreciated during the process. Never offer deals or incentives for a review—it’s against Google’s terms and can get your reviews removed.
– Keep It Relevant
What would help a future patient? Ask your clients to mention things like the consult process, how the staff treated them, results, follow-up care, or the recovery process.
Example of a 5-Star review for a plastic surgeon with little value:
That’s a 5-star review—but it offers no substance. It doesn’t help new patients understand what was great, or why they should trust your practice over others. More detail = more impact.
Example of a 5-Star review for a plastic surgeon with real value:
– Keep It Consistent
The best defense is a CONSISTENT offense. Not every patient’s experience will be perfect, but having an active strategy in place with consistently acquiring new 5-star reviews will reduce the impact of any negative comments.
Did You Know Reviews Are Removed?
Google automatically assesses all reviews against our content policies before publishing, which includes robust protections against fake reviews. They rely on their policies and applicable local law to guide all removals. If you see something that doesn’t look right, like inappropriate content or a medical practice that is offering incentives for reviews, you can report it.
Google regularly removes reviews that violate their policies, including:
- Fake reviews
- Incentivized reviews
- Spam or unrelated content
Google wants to show consumers the most relevant business related search. And they never stop working to get it right. In 2024 alone, Google blocked over 240 million fake or policy-violating reviews. If you see something that doesn’t belong, we can help you report it—and in some cases, have it removed.
We Help Remove Negative Feedback
Using our 15+ years of experience, we’ve successfully had dozens of 1-star reviews removed for plastic surgeons. like this example below.
WANT TO LEARN MORE?
At MD Internet Marketing, we fight fake reviews and help enforce Google terms of service. As a level 7 Local Guide making updates to and adding new Google Maps Content increases trust and value for all involved. That’s why we invest in built-in safeguards to block fake reviews, misinformation, and other unhelpful content. It’s part of our commitment to keeping platforms like Google Maps trustworthy and reliable—because reviews play a critical role in the success and credibility of your aesthetic practice.
We Can Help Share Them
Don’t let great reviews go to waste. We help our clients repurpose reviews across their website, social media, and digital ads to increase visibility and trust.
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Make your praise work for you!
Most of your clients love you—make sure the world sees it! Don’t let great reviews sit idle. Share them on your website, social media, and even in ads to build trust and attract new clients. A single glowing review can be the reason someone chooses your business over the competition.Most plastic surgeons have a reputation tool but are using the wrong strategy to maximize the glowing feedback they receive on a daily basis from their patients.
Review Management Tools That Work
Most practices have a reputation tool. We bring the strategy.
Our proven Review Management Tool helps you respond faster, gain deeper insights, and elevate your client engagement strategy. Start improving your online reputation today. Let us show you how we can help generate more reviews, increase your star rating, and better your online ranking!
Our Reputation Software Includes an Online Portal & Weekly Report Emails
- Instant alerts for all new reviews
- Access to real-time reporting across Google, Facebook, and more
- A complete action log of all activity
- SMS and email options to request reviews on the right platform
- Clear stats to track what’s working
Make Your Praise Work for You
Don’t leave your reputation up to chance—or allow great feedback never to be shared with others. Start improving your online presence today with a smarter approach to review management. Want to learn how? Contact MD Internet Marketing and let us show you how to generate more reviews, increase your star rating, and improve your local ranking with less time and more confidence.