Before MD Internet Marketing with Industry Expert Karen Zupko
If you’re in the aesthetics industry or any sector of the medical industry, you have probably heard the name Karen Zupko. Karen Zupko is an internationally recognized thought leader and speaker on the challenges of running your medical business. She addresses the entire organizational system, including strategic marketing and business development, operational planning, staff education, …
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Timely Instagram Tips to Grow Your Practice
There are so many different marketing techniques that you can use to grow your small business. For many practice owners, social media gurus, influencers and content creators, Instagram is ruffling a lot of feathers in terms of being consistent and delivering real results. Many complain of low reach and an inability to connect with their …
The Top 5 Ways to Attract New Medical Spa Clients
Now more than ever, self-care has become a necessity for a thriving, healthy lifestyle. But with the increasing number of Medical Spas and services available, you don’t want your business to get lost on page two. 1. Improve Your Online Presence: Here are some of the top ways prospective clients can find your practice online, …
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Why a Practice Assessment is the Key to Business Growth
We Offer More Than Just Cosmetic Marketing & Reputation Management Plastic Surgeons are constantly asking themselves how to improve their practices by increasing revenue and booking more procedures. MD Internet Marketing offers an exceptional practice assessment plan, designed to maximize your practice’s resources, increase your conversion rates, and provide staff training and team support. Kowing the …
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How to Create a Marketing Budget
Does your cosmetic surgery practice have a yearly marketing budget based on projected revenue? We have helped dozens of plastic surgeons create or update marketing budgets to help guide the overall marketing plan. The marketing budget is a critical aspect to your marketing plan and should be set annually based on expected revenues and evaluated …
6 Ways to Help Your Marketing Agency Get Better Results
Every plastic surgery practice that wants to compete at a high level needs to work with a top marketing agency to maximize their potential. Marketing agencies can boost your ROI and improve your business campaigns to yield amazing results. As these agencies look to implement new marketing strategies to grow your business, a few actions …
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5 Reasons to Double Down on Digital Marketing
Now that 2022 is off and running, it’s time to start implementing the strategic plans needed to reach your practice goals. For those practices that have yet to set their 2022 goals, we at MD Internet Marketing encourage you to review your 2021 metrics and set your expectations for growth and success before the end …
Podcast Interview with Logan Pence of MD Internet Marketing
As 2021 draws to a close, it’s time to reflect on what worked well for your aesthetic practice this year, as well as, what did not work and needs to change as we head into 2022. The aesthetic industry has seen strong demand over the past 18 months and we believe that trend will continue. …
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The 5 Keys To a Successful Email Marketing Campaign
What’s one of the biggest reasons for leveraging email marketing in your aesthetic practice? It’s the most cost-effective form for marketing your practice in your armamentarium. Research has shown that email marketing has one of the best returns on investment of any marketing method. Sending weekly or monthly newsletters is a great way to keep …
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7 Ways to Win on the Phone
As the former Practice Administrator for a multi-7-figure plastic surgery practice, answering the phone was a daily conversation and a critical component to the success of the practice. As competition continues to increase in the aesthetic industry, how your team is answering the phone and what they are saying can dramatically influence your entire practice. …