6 Steps to Developing & Keeping a High Performance Aesthetics Team
In the world of aesthetics, establishing a high-performing team is paramount to achieving success. Without the right individuals working together, with a common mindset, your practice will never truly reach its full potential. Each member of the team, whether they’re a full-time nurse or the friendly voice answering the phone, plays a crucial role in […]
The 4 Pieces of Content Every Successful Website Should Have
A website is more than just a static online presence. It’s a living, breathing marketing tool that requires continuous effort to stay relevant and effective. To maximize its potential, a website must be regularly updated with fresh, high-quality content that meets a high standard of creativity and reliability. This means creating content that resonates with […]
Invest in Marketing or Risk Losing Market Share
Our team has been investing marketing dollars in the aesthetic industry for over 10 years. Having the drive to open a practice starts with a vision but marketing is what keeps the business thriving and can even underpin its growth. Some doctors believe that marketing is a scam, an optional extra, or even something that […]
5 Proven Reasons to Publish and Share a Monthly Blog in 2023
Do you want search engines like Google and more importantly potential patients to see your website? Then creating new content for your website on a monthly basis should be an ongoing aspect of your marketing plan. Your plastic surgery blog is one of the most important tools you have at your disposal to expand your […]
2023 Top Digital Marketing Trends in the Aesthetics Industry
After 15 years in the aesthetic industry, we have seen a tremendous amount of growth and have experienced changes in almost every aspect of the patient experience and marketing strategies. At MD Internet Marketing, we are dedicated to helping aesthetic surgeons optimize their online presence and overall digital marketing strategy. In pursuit of this goal, […]
4 Ways To Ensure Success For Your Aesthetic Practice Next Year
New Year, New Practice Goals! As we enter 2023, it’s important that we are ready to tackle new challenges and continue to grow our practices. One of the headwinds many aesthetic practitioners face is not just how to stay current with new trends, but also how to ensure that clients have a positive experience from […]
How To Develop A Robust Marketing Plan for 2023
Competition continues to increase in the Medical Aesthetics industry, and challenges seem to arise from every corner. The need for developing a sound marketing strategy is not something to contemplate but a requirement to be successful. Before you start creating your marketing strategy to grow your practice, the first thing you want to do is […]
How to Use Social Media to Reach Your Holiday Sales Goals
Social Media, especially in the form of short videos, continues to show value, drive reach, and increase engagement. This is bringing in hundreds of new patients into practices that are able to create and share quality content. There are so many aesthetic brands in the market which compete to win substantial advertising space in social […]
Before MD Internet Marketing with Industry Expert Karen Zupko
If you’re in the aesthetics industry or any sector of the medical industry, you have probably heard the name Karen Zupko. Karen Zupko is an internationally recognized thought leader and speaker on the challenges of running your medical business. She addresses the entire organizational system, including strategic marketing, business development, operational planning, staff education, online […]
Timely Instagram Tips to Grow Your Practice
There are so many different marketing techniques that you can use to grow your small business. For many practice owners, social media gurus, influencers and content creators, Instagram is ruffling a lot of feathers in terms of being consistent and delivering real results. Many complain of low reach and an inability to connect with their […]