While most marketing strategies focus on getting new clients into the practice, they miss one of the most effective ways to grow your bottom line which is implementing dedicated strategies to retain and nurture current clients. While retention marketing might seem like a trendy term, it holds paramount significance for the growth and longevity of […]
Mastering the Art of Retention Marketing: Proven Strategies Read More »
A website is more than just a static online presence. It’s a living, breathing marketing tool that requires continuous effort to stay relevant and effective. To maximize its potential, a website must be regularly updated with fresh, high-quality content that meets a high standard of creativity and reliability. This means creating content that resonates with
The 4 Pieces of Content Every Successful Website Should Have Read More »
New Year, New Practice Goals! As we enter 2023, it’s important that we are ready to tackle new challenges and continue to grow our practices. One of the headwinds many aesthetic practitioners face is not just how to stay current with new trends, but also how to ensure that clients have a positive experience from
4 Ways To Ensure Success For Your Aesthetic Practice Next Year Read More »
Competition continues to increase in the Medical Aesthetics industry, and challenges seem to arise from every corner. The need for developing a sound marketing strategy is not something to contemplate but a requirement to be successful. Before you start creating your marketing strategy to grow your practice, the first thing you want to do is
How To Develop A Robust Marketing Plan for 2023 Read More »
In today’s fast-paced world, self-care has become more than just a luxury, it’s a necessity for achieving a thriving and healthy lifestyle. As a Medical Spa business owner, you understand the importance of offering high-quality services to your clients to help them achieve their health and wellness goals. However, with the increasing number of Medical
The Top 5 Ways to Attract New Medical Spa Clients Read More »
Plastic surgeons are an interesting group. They are some of the most driven and creative people in the world combining art, science and business on a daily basis. With many of them being “Super Type A” personalities it’s no wonder why so many plastic surgeons struggle with running their practice while maintaining a sense of
10 Tips to Being a “Happy” Plastic Surgeon in 2021 Read More »
The customer experience is one of the most valuable aspects of most companies. From the moment a prospective patient calls your practice to them leaving a 5-star review, every touchpoint is an opportunity to show how impressively your business is run. Customers are looking for great experiences and quality results and this starts with the
Make Sure Your Practice Focuses on These 3 Marketing Components Read More »
As an established digital marketing agency with over 10 years of experience in the aesthetic industry, we have created over 100,000 leads for both surgical and non-surgical procedures. Unfortunately, many of those leads will never convert into a consultation or paying client without a sound follow-up system in place that every team member understands and
How to Create and Optimize Your Practice’s Follow-Up Strategy Read More »
Training your team should be one of the top priorities of your practice, right next to patient safety, and providing a great customer experience. Part of developing a great plastic surgery practice is building a strong team around the plastic surgeon so they can make him or her more efficient and more profitable. In order
5 Ways to Provide Ongoing Training to Your Team Read More »
As the year comes to an end, now is a great time to review what has been successful for your practice and what did not work so well. That way, before going into 2020, you know where to direct your focus and your resources. Remember, things can change swiftly in the aesthetics industry. To stay
It’s December and That Means it is Time for Your Annual Check-Up Read More »
