Google provides some of the most valuable tools available to help grow your practice and we highly recommend you take the time to learn about what products and programs the top practices in the country are using to grow their medical practices. Google is impacting most of the small and large business at this time […]
5 Google Products Your Practice Should Be Using Read More »
Did you know that turn over at the front office will most likely lead to a decrease in phone leads? The way each phone call is handled can have a major impact on the practices’ revenue and the overall success of the practice. It’s important to put in the time and necessary effort to continuously
Money is Calling – Invest in Your First Impression Read More »
A well-planned and well-executed event can bring in a substantial profit for your practice, build long-term relationships with clients, and help focus the team on a specific treatment or service. However, a successful event cannot just be thrown together last minute. Hosting a successful and worthwhile event takes careful planning, time and effort. But if
How to Successfully Market and Profit Your Patient Events Read More »
Developing a marketing plan does not have to be as difficult as it may appear. Even so, many cosmetic surgery practices feel immediately overwhelmed at the thought of creating a written plan that they can put into action. The best way to make the process manageable is to break it down into smaller pieces. MD
The Top Ten Marketing Must Haves Read More »
Understanding and improving your sales pipeline is a vital piece of the marketing strategy. While the concept may sound complicated, breaking the sales funnel into smaller steps makes the process easier to navigate. A sales funnel is made up of individual segments, each representing the various stages a prospective patient will cycle through as they
Understanding the Plastic Surgery Sales Funnel Read More »
The idea of creating a marketing budget may seem overwhelming. In fact, many cosmetic and plastic surgery practices fail to see the need to create a clear and well-thought-out budget. This jagged piece of the marketing puzzle involves deciding how much you will spend on advertising, when you will spend it, and where to channel
Your Aesthetic Practice Needs a Marketing Budget Read More »
